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White Hat vs. Black Hat

I didn’t really think about what this meant until I was sitting in a class on SEO optimization (yes, I go to workshops like that):

What does it mean to “wear the white hat”?

I had also heard it on the TV series “Scandal”– so I finally got around to researching it for myself.

One definition isone who is admirable and honorable”– the “good guy” / hero

Makes sense!

Also “a mark or symbol of goodness” 

We also see “white hat,” “black hat,” and even “gray hat” in terms of hacking and SEO.

SEO Optimization strategies:

Hope this helps!

Regards,

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